WHY IS IT WORTH SO MUCH?

We have been getting many emails and questions about a post that appeared this week on Ecouterre.com entitled “Does the Art of Craft and Handmade Matter in Fashion?”

My answers seemed to spur yet more questions… and a few angry emails.

After mulling over these questions, I have to think about Gina and Linton Hopkins from Restaurant Eugene along with Holeman & Finch in Atlanta…

(Stay with me here: You might remember that we were asking these same questions a few years ago about the food we eat and have seen – at least in my community – a marked difference in how we choose food and how we incorporate the cost of that food into our budget.)

Angie Mosier reminds me over-and-over-again (& again this weekend @ Blackberry Farm) about a saying from Gina and Linton:

“It is not why something costs so much; it is why something is worth so much.”

I believe – and have seen firsthand – that the fashion industry will also come around and consumers will begin to ask more-and-more questions.

Yes indeed: Why is it worth so much?

**Photo of Holeman & Finch lifted from the Gourmet (RIP) article by John T. Edge and taken by Gina Hopkins.

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