Thanks to Maria for sending over this fantastic review of Strategy for Sustainability: A Business Manifesto from Kevin Roberts at KR Connect: Nature’s 10 Simple Rules
Adam Werbach’s book offers a great list of Nature’s 10 Simple Rules for Business Survival. In this list Adam draws from nature a tough bottom line for sustainable business. “Nature is far harsher than the market: If you are not sustainable, you die. No second chances and no bailouts.” I’m not usually a fan of rules but these ten make sense to me. They are big-scale – forest-scale. Ocean-scale. Planet-scale. I’ve jotted down my own thoughts on each one. I’ll share them with you here – five this week and five next.
Nature’s # 1. Diversify across generations. This idea has certainly inspired me to write a number of posts here that I’ve called Stella’s World. Of course they are about my and Ro’s first grandchild but they are also about what change across generations can really mean. How few companies have that aspiration! In principle we all want our businesses to thrive across generations, but how few succeed. Adam tells me that fully one-third of the companies profiled in Jim Collins’ Built to Last as out-performers, are now under-performers. Think Ford and Citibank. They lost the juice of excitement, wonder and delight and got lost in expectations and self-obsession.
Great to see Life After Sambo on the cover of Metropolis this month.
The works are simply fantastic. Plan your road trip: Rural Studio Be inspired to make a difference.
*Photo of downtown Newbern by Timothy Hursley
I loved that this article found its way to USA TODAY:
On tiny plots, a new generation of farmers emerges
What if the story was rewritten like this:
In tiny factories, a new generation of manufacturers emerges The wave of young manufacturers in tiny factories is too new and too small to have turned up significantly in manufacturing statistics, but people in the manufacturing world acknowledge there’s something afoot. For these new manufacturers, going back to the factory isn’t a rejection of conventional society, but an embrace of making products for market as an honorable, important career choice — one that’s been waning in the last decades. It’s about creating something real — the stuff that touches peoples life — and at the same time healing the Earth. Says one small manufacturer, “The America that I want to live in will support people who are willing to work their asses off, who want to do good things for their community. We’re patriots of place. Here I am, I’m doing my part.” Three factors have made these small, organic factories possible: a rising consumer demand for organic and local merchandise, a huge increase in product markets nationwide, and the growing popularity of community-supported programs.
Read the story again & replace the word farm with factory, food with product:
On tiny plots, a new generation of farmers emerges
A standing ovation to our farmers – young and old - who are choosing to make a difference…
*Photo Elizabeth DeRamus
We are honored to announce that Alabama Chanin has been selected as a finalist for the 2009 CFDA/Vogue Fashion Fund. Thank you to our office staff, our talented artisans, family, friends, readers, journalists, editors, stylists, our stores & a host of supporters around the globe.
Dance with us today… xxx from all of us @ Alabama Chanin
*Photo Russ Harrington
Thank you to Maria for sharing this story. Visit www.ted.com for more ideas worth spreading.
Elizabeth Gilbert on nurturing creativity: http://www.ted.com/talks/elizabeth_gilbert_on_genius.html
Last summer I ran into friend Amy Collins at our local Farmer’s Market and she casually invited me to come by The Wine Seller – a wine shop where she helped out a friend on Saturday afternoons. I believe that I murmured a sort-of-okay but later that afternoon did actually visit the store. It is not that I avoided wines; I just rarely found wines that I really enjoyed. Living in Austria, I fell in love with visiting the wine growers of the Wachau to sample their young wines. What I didn’t know at the time was that what I fell in love with had a name: terroir.
That afternoon at The Wine Seller, Amy gave me an impromptu wine lesson that led me to discover what I do like in a wine. My tastes included words like mineral, light, effervescence, high-acidity, subtle fruit, clean and lean.
A few weeks ago, Amy recommended The Battle for Wine and Love – calling it the The Omnivore’s Dilemma for the world of wine. The book is an eye opener and becomes like a wine dictionary for the wine novice like me. I don’t really enjoy all the personal information that Alice Feiring shares in the book but her tales of wine and wine making are fantastic.
Garden harvest basted with olive oil and headed to the oven for a slow roast.
Mix with salt, pepper and a bit of cayenne before placing in the oven
Pasta with Fresh Pesto from page 70 of Chez Panisse Pasta Pizza & Calzone
Huber Hugo Grüner Veltliner & reading The Battle for Wine and Love: or How I Saved the World from Parkerization
John Bielenberg and Project M are serving up good pie in Hale County, Alabama this summer.
Get involved with Project M this summer:
Open Sourcing Project M
The Project M 2008 Team, in collaboration with HERO, has created a permanent Design Lab space in Greensboro, Alabama. This light-filled studio building is situated on the HERO campus which includes a bunkhouse for up to 10 people and lodging for visiting advisors. Greensboro is also the center of Hale County where the Auburn Rural Studio has been building wonderful structures to benefit the community since 1993.
However, the Design Lab is only an empty building without passionate young designers to inhabit it on an on-going basis. This is where you come in.
We encourage both Individuals and groups to contact us if they are interested in using the Project M Lab space to work on meaningful projects in Hale County. We guarantee that it will be an intensely satisfying experience.
Thanks to Tonne Goodman, all the folks at Vogue, and Jessica Alba for this lovely piece about Alabama Chanin and style ethics in the July 2009 issue.