Last year, I was introduced to Inez Holden over a glass of dry white wine at a fundraising event in our community. Mrs. Holden’s story, told with humor and passion, reminded me that the fashion industry runs deep here in our community. Before Alabama Chanin and Billy Reid, there was Bubbles Ltd.
As Alabama Chanin continues to explore the world of machine-made fashion with our new line and manufacturing division, A. Chanin and Building 14, respectively, Mrs. Holden reminded me that we humbly follow in a line of companies that completely designed and manufactured a fashion line in The Shoals and the surrounding area.
We’ve previously spoken about the rich history of textile production in our community and some of the local manufacturers who led the nation in textile and t-shirt production, but we were excited to discover Bubbles Ltd.
Around 1983, Mrs. Holden got her start as a designer quite by accident. She bought an oversized top and banded bottom pant that she loved the style and fit of, but the material was very rough and scratchy. So, she asked a friend of hers to help her make more sets in a similar style, but out of jersey fabric. She had about five sets of these pantsuits made in different colors, but kept giving them away because so many of her friends and family wanted them.